Chung Yu Alex Chen
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Tome: Connecting Real People to Real Books

Objective

A master’s thesis project is a year-long exploration of a chosen topic that identifies problems in the world. The purpose of the thesis is to find ways that graphic design can be used to address the problem and implement a possible solution that demonstrates unique design thinking. This includes a variety of in-depth research techniques, strategies, explorations, development and execution of deliverables.

Approach

I was intrigued by the topic of “How to encourage more people to read printed books.” After research and interviews, I found the most effective way to motivate people to read is to increase the sense of being connected to other people. So I created a share-economy based application which rebuilds the connection between books, social media, and people. The application is called Tome—a platform that connects real people to real books.

 
 
 

Awards and Recognition

Communication Arts Interactive Awards
Tome is a winning entry for Communication Arts Interactive Competition. The project is being featured in the Interactive Annual 2018 in Communication Arts Magazine.

Adobe Design Achievement Awards—Finalist
Tome gets the Finalist at Adobe Design Achievement Awards in the social impact category. It also gets featured in the AIGA, Adobe After Effects, Interaction Design Gallery on Behance site.

 
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Tome: Find people with unique reading tastes
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A School Project at Academy of Art University
Course—Thesis 1,2,3
Instructor—Anthony Jagoda, Carolina de Bartolo, Dave Gottwald, Phil Hamlett
Category—Art Direction, UX/UI, User Research, Visual System
Year— Fall 2014–Fall 2015

 

Copyright © 2018 by Chung Yu Alex Chen
All Right Reserved. No part of this publication can be reproduced without expressed permission from Chung Yu Alex Chen.